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Forum Poster
Posted - 2009.09.05 20:33:00 - [1]
 

I've been reading through the MD forums here about how people post IPOs and wanted to solicit some advice. I've discovered an absolutely terrific opportunity in game to make ISK through industry, and have lined up all the elements to make sure that it can be done and to what extent. It requires more capital investment that I can readily generate on my own.

This is obviously an alt, but in-game I'm probably old enough and well-known enough to have a bit of credibility, and if I were to lay my plans out, I'm pretty sure that anyone reading it would agree on the profit potential. My real problem is that if I write out a business plan here for everyone to see, I'm afraid that someone is going to steal my idea and my opportunity is going to turn from incredibly lucrative to highly competitive.

How do I go about getting interest from potential investors without losing the originality of my business opportunity?

Signore Kaeota
Caldari
Terra Incognita
Posted - 2009.09.06 02:28:00 - [2]
 

I would suggest in corp / alliance funding (assuming you have one). This has the added bonus of having profits kept inside your corp.

Alternately you could offer collateral, however I'm assuming from your post you don't have enough to cover the entire loan.

Jadun
Posted - 2009.09.06 02:47:00 - [3]
 

Originally by: Forum Poster

How do I go about getting interest from potential investors without losing the originality of my business opportunity?


Cannot think of a way + you allready lost some credibility by posting with an alt.

If you are probably old enough and well-known enough then posting with your main might have been a better idea.




glas mir
Reaction Scientific
Posted - 2009.09.06 05:09:00 - [4]
 

yeah, using an alt seems shady, why hide as having a good idea is nothing to be ashamed of...unless of course you don't really have an old and respected character, just a young and ready to scam character.

You could try to find an auditor to confide the business plan in, but I suppose why not just present it to the people you know in game. This is almost always preferable to public funding, as they have more to trust you on, and are interested in your success.

Lady Apocrypha
Posted - 2009.09.06 06:00:00 - [5]
 

Burn Baby Burn! Boy the flamers are out in full force tonight. Although it is kinda shady he using an alt, he does not lose any credibility for it because of two reasons...

1. You do not know his main's name. Therefore nothing has been lost.

2. You do not know his business plan.

My advice for OP is write an incredibly detailed, and fully diverse business plan(Think of ways you can differentiate your plan, as to make it more difficult to copy) Use things you have learned throughout the way to formulate a great business strategy including, entrance, exit strategies. Allow yourself to be fully audited to determine what you are working with and develop a you strategy and be fully transparent with your investors in private. With the need to know things in public. Don't worry about someone stealing your plan if you have spent enough time in the planning phase, you will be so far ahead in executing your plan most people won't bother trying to steal your idea. Also good luck and work hard at it.

Nuzzy Futs
Amarr
Hedion University
Posted - 2009.09.06 07:04:00 - [6]
 

Originally by: Lady Apocrypha
Burn Baby Burn! Boy the flamers are out in full force tonight. Although it is kinda shady he using an alt, he does not lose any credibility for it because of two reasons...

1. You do not know his main's name. Therefore nothing has been lost.

2. You do not know his business plan.

My advice for OP is write an incredibly detailed, and fully diverse business plan(Think of ways you can differentiate your plan, as to make it more difficult to copy) Use things you have learned throughout the way to formulate a great business strategy including, entrance, exit strategies. Allow yourself to be fully audited to determine what you are working with and develop a you strategy and be fully transparent with your investors in private. With the need to know things in public. Don't worry about someone stealing your plan if you have spent enough time in the planning phase, you will be so far ahead in executing your plan most people won't bother trying to steal your idea. Also good luck and work hard at it.


also when you write your plan and are audited they can only really check skills to perform the job and any history you may have at running it. Dont name the item unless it is absolutely needed to be named, and if it is market dependent avoid naming it for sure. most people that are here to 'invest' are just looking for returns on money they dont have the time or ability to put to work and you could say your hauling waffles to jita and most wouldn't care.

If you can't do it using alliance or friends as resources due to scale revisit your scale - if it cant change then something is wrong. AS long as your main hasn't scammed before and isnt on the board of ebank when it was run into th ground all should be good.

Forum Poster
Posted - 2009.09.06 13:21:00 - [7]
 

I am talking to a couple of people in-game and ideally this will never require public investing. Given the scale of what I have in mind though, my biggest fear is that if I were to solicit public funds and garner them with a well-laid business plan someone else will steal my plans and profit.

So if this comes to an IPO, can someone recommend a very respected auditor that I can look up and talk to? And if I were to lay out an IPO, and the profit and opportunity I'm referring to is for say, production and sales of rifters through a particular dispersal, it would be ok to refer to the item in question as something else? "Market item" or "ShipX" or "ModuleX" or whatever?

Nuzzy Futs
Amarr
Hedion University
Posted - 2009.09.07 01:49:00 - [8]
 

Originally by: Forum Poster
I am talking to a couple of people in-game and ideally this will never require public investing. Given the scale of what I have in mind though, my biggest fear is that if I were to solicit public funds and garner them with a well-laid business plan someone else will steal my plans and profit.

So if this comes to an IPO, can someone recommend a very respected auditor that I can look up and talk to? And if I were to lay out an IPO, and the profit and opportunity I'm referring to is for say, production and sales of rifters through a particular dispersal, it would be ok to refer to the item in question as something else? "Market item" or "ShipX" or "ModuleX" or whatever?


call them widgets - or whatever. all the auditor can do is verify that you have the skill to build, or buy, and transport the items. If you in the market already they can see any sales history that your numbers are based on. there's a thread with some names but just pick someone that isn't one of your alts, has the ability to write up an audit, and ha some experience giving audits (this is really just for the forms and expectation setting)

Stela'Artois
Caldari Provisions
Posted - 2009.09.07 02:31:00 - [9]
 

My advice:

Honestly, if you write out a decent business plan, show some collateral, and prepare yourself to answer the naysayers and trolls, then you should have no real problem getting funding. (Unless you are asking for 10's of billions) Many people in MD have raised billions of isk in initial funding just by 1) Not being a jackass 2) writing in coherent english 3) having a moderatly decent business plan.

When describing your business, just use general terms. You dont have to say "I am going to buy X items at Y location" you just have to say "I have found a lucrative trade opportunity" or some such. The emphasis isnt on what "thing" you are producing/selling/moving, but more on the process of getting it done.

Vaerah Vahrokha
Minmatar
Vahrokh Consulting
Posted - 2009.09.07 09:09:00 - [10]
 

It's possible to have a third party audit you, hold collateral (a must in case of such foggy details) and only disclose general information about the business (I have done all of these in the past).

If you are interested you can evemail me, although I consider it a red flag not to disclose the business plan in a public offer.

If the plan is solid you'll prevail, it's you the one supposed to make the difference, not your use of one of the pre-canned EvE elements.


 

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