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Illadelph Justice
Sniggerdly
Pandemic Legion
Posted - 2011.07.07 18:25:00 - [91]
 

Originally by: Malady Jane
I clothed my character with money I could have clothed two children with. #EVEisReal


Imaginary PLUS REP

Big Penos Burdette
Posted - 2011.07.07 18:26:00 - [92]
 

Edited by: Big Penos Burdette on 21/07/2011 18:09:57
Originally by: Panzer Kitten
I understand how marketing works and you are being fairly transparent here about exploiting your player base.

On a basic level, the idea of using player experiences to promote your game is a fine one. I can think of many personal anecdotes which could be used in such a campaign. There is of course the issue of your definition of a 'reward'.

Unless you can transfer Aurum back to ISK then these token amounts of Aurum rewarded to players is utterly useless for those of us who wish to have nothing to do with the MT store. I can live with it's existence in game, mainly since there isn't exactly a lot of choice, but up until this suggestion it has been something I can ignore.

Now you are trying to unethically force your players into using it. I doubt these player rewards are going to be enough to buy even a single item from the Nex store forcing us to either sit looking at a 'reward' we cannot access, or to top up the amounts with plex. I am quite sure I am not the only person who wishes not to do so.

This smacks of forcing the playerbase into using the NEX store when they would otherwise have no interest.

Reward us in ISK, limited edition ships or anything else. Just not Aurum.


QFT

de votso
Caldari
Black Sun.
Posted - 2011.07.07 18:27:00 - [93]
 

pretty cheesy tbh

Hire supertwinky or garmon for the script writing/voices next time Laughing

Starkiller Adams
Gallente
Interwebs Cooter Explosion
Important Internet Spaceship League
Posted - 2011.07.07 18:27:00 - [94]
 

When can we expect the influx of botters and RMTers oppps i mean Japanese

Gregor Tagent
Gallente
N7 Corporation
Project Unconquerable
Posted - 2011.07.07 18:29:00 - [95]
 

so, what can i say, cool trailer, did the same thing for me as the dominion trailer did, now i wanna try a couple things so, yeah, i'll give a go just cause i got a couple stories to tell

StuRyan
Posted - 2011.07.07 18:29:00 - [96]
 

NEAT VID

Fractal Muse
Posted - 2011.07.07 18:31:00 - [97]
 

Originally by: Steve Thomas

and hopeing that we stop making vidoes like Jita Riots, the Mineing Vidio that bascialy features a mining ship. . .mining. . . enlessly . . . mining. . .. untill it suicides in boredom and Fearless Follys that features Vidio clips of CCPs staffers who are, well, Drunk or hungover at CCP events


... I was there.

These sound like valid videos to submit. They are, after all, part of the EVE experience for some people. I rather like the idea of the suicide ending the mining video with the caption, "I was there."


Zelphinine
Posted - 2011.07.07 18:36:00 - [98]
 

Edited by: Zelphinine on 07/07/2011 18:37:23
Given my experience with an IRL friend who's currently on a trial account (he joined EVE when he saw the CQ; he's a big roleplayer and basically describes himself as 'the kind of player that CCP is trying to attract', he's been following the whole Hilmar/Zulu debacle since it blew up about a day after I sent him the invite, reading the forums, etc - actually interested in carrying on), you're still not going to get new subs.

Why?

Because NEW PLAYERS STILL SUCK. Not in the sense that they're awful people or anything, but in the sense that their chars can't do ****. All this 'EVE is Real' marketing BS won't change the fundamental fact that unless there's some way for new subs to get to the point where they can meaningfully contribute to things like FW, nullsec, etc without too much pain (IOW not having to spend half a year training skills, yadda yadda) or a solid set of PVE content for people to entertain themselves with while skilling for effective PVP, people are still gonna ditch the game before their trial runs out. Just like my friend. And he wants to like EVE. He wants to do things like run FW, go into nullsec, found corps with like-minded people, etc.

But he doesn't want to wait six months to be able to do any of that ****.

In his words 'you're not going to get many new players when most of them will have to spend the first few months of their game time logging on to change skills'.

You need more steak if you want new subs CCP. Not just sizzle.

Lady Spank
Amarr
In Praise Of Shadows
Posted - 2011.07.07 18:40:00 - [99]
 

Originally by: Zelphinine
you're still not going to get new subs.

Why?

Because NEW PLAYERS STILL SUCK. Not in the sense that they're awful people or anything, but in the sense that their chars can't do ****.

But he doesn't want to wait six months to be able to do any of that ****.


The dude in the video was an inty pilot. You can start tackling for a fleet as soon as you can fit a point and mwd to a frig. An interceptor (like the Taranis the guy was flying in the vid) doesn't much longer to skill for.

Tub Chil
Posted - 2011.07.07 18:40:00 - [100]
 

I was there in a fleet of blsterboats

Newbie Ned
Minmatar
Real Nice And Laidback Corporation
Posted - 2011.07.07 18:42:00 - [101]
 

/rant on.

It seems that about half of the people on this thread are just spoilt little children. CCP are doing some stuff. If you don't like it, just ignore it and it will make absolutely no difference to you, you can get on with playing Eve exactly as you do now or even RL. But no. Instead you have to come on and whine about the same old thing over and over. If you don't want to participate in the marketing just don't. If you don't want to buy a virtual monocle then don't. I don't care, but for the love of god will you STFU with the same old whiney rants, it's getting really boring. Surely you can't all be 13? If you care that much stop paying and Eve will be a better place.

/rant off

Nice vid, ccp, looking forward to the site.

Kyoko Sakoda
Caldari
Veto.
Veto Corp
Posted - 2011.07.07 18:43:00 - [102]
 

Edited by: Kyoko Sakoda on 07/07/2011 18:44:22

This is such an awesome marketing concept that my mind exploded and I couldn't follow the class I attended after I read about it on my phone.

There's nothing too "new" about the idea in the context of social media marketing except that I think the scope of the EVE community will push it to the heights that CCP wants it to. I've seen other projects like this fall flat on their face because the community wasn't driven. The Aurum incentive is a really nice touch in this regard.

Yet to see the video but expecting greatness, etc. YARRRR!!

edit: As a designer I don't agree with the positioning of the EVE Online logo on the site (at least relative to the borders of the screenshot) but that's just me. v0v

Utremi Fasolasi
Gallente
La Dolce Vita
Posted - 2011.07.07 18:47:00 - [103]
 

Originally by: Charles Javeroux
Stop whining and start making history.


+1

Written Word
Written Word's Tax Haven
Posted - 2011.07.07 18:48:00 - [104]
 

Originally by: Utremi Fasolasi

New players won't know anything different about adding or not adding, for them, CQ is what it is and how it's always been.

And beyond the CQ, the rest of EVE is full of all the same potential it has always had. EVE is what you make it. It's what WE make it.

What are you, some kind of welfare leech looking for content handouts from the Man CCP? Cool


Marketing a guy or girl trapped in the same closet as everybody else as a "reality simulator" is stupid. I don't think its too much of a stretch to ask for something used to sell MMOs to contain at least one social/multiplayer aspect to it.

Zelphinine
Posted - 2011.07.07 18:49:00 - [105]
 

Edited by: Zelphinine on 07/07/2011 18:49:58
Originally by: Lady Spank
The dude in the video was an inty pilot. You can start tackling for a fleet as soon as you can fit a point and mwd to a frig. An interceptor (like the Taranis the guy was flying in the vid) doesn't much longer to skill for.
I'm well aware of that. That doesn't change the perception however.

Plus pretty much every nullsec corp out there wants like 10+ million SP. I don't know about FW but he was certainly discouraged by how everyone was (apparently) running around in HACs and the like.

And I did tell him that nominally you could run tackle in PVP very quickly. That doesn't solve the 'You Suck' problem though. Like it or not, EVE is extremely unforgiving to new subs, both in perception and in reality.

Kallynda Nai
Gallente
Posted - 2011.07.07 18:53:00 - [106]
 

Originally by: Lady Spank
Originally by: Kallynda Nai
Originally by: Lady Spank
Reward us in ISK, limited edition ships or anything else. Just not Aurum.


Receive Aurum, buy clothes (or whatever), sell clothes on the market for ISK. Space rich people will get their clothes without paying $IRL, people not interested in barbie's dress-up get their isk, CCP gets good press. Not seeing a problem here.


How much aurum do you think they are going to give us? Thanks for the selective quote Rolling Eyes this completely ignores those of us that do not wish to take part in supporting MT in a subscription game.


The rest of the post wasn't really worth quoting. No one's holding a gun to your head to make promo videos.

Kallynda Nai
Gallente
Posted - 2011.07.07 18:55:00 - [107]
 

Originally by: Zelphinine
Edited by: Zelphinine on 07/07/2011 18:37:23
Because NEW PLAYERS STILL SUCK. Not in the sense that they're awful people or anything, but in the sense that their chars can't do ****. All this 'EVE is Real' marketing BS won't change the fundamental fact that unless there's some way for new subs to get to the point where they can meaningfully contribute to things like FW, nullsec, etc without too much pain (IOW not having to spend half a year training skills, yadda yadda) or a solid set of PVE content for people to entertain themselves with while skilling for effective PVP, people are still gonna ditch the game before their trial runs out. Just like my friend. And he wants to like EVE. He wants to do things like run FW, go into nullsec, found corps with like-minded people, etc.


The entire history and premise of Goonswarm disagrees with you.

Renan Ruivo
Hipernova
Vera Cruz Alliance
Posted - 2011.07.07 19:01:00 - [108]
 

So you want a website where the PLAYERS themselves get to state what EVE really is and how things really go on about?

Well.. its a daring project.. but i wouldnt call a smart move by any stretch of the expression..

It will become a museum of the games biggest BUGS and greatest failures.


You don't even need to trust me on that, just go ahead with the idea and see for yourselves =)

Utremi Fasolasi
Gallente
La Dolce Vita
Posted - 2011.07.07 19:02:00 - [109]
 

Originally by: Written Word
Marketing a guy or girl trapped in the same closet as everybody else as a "reality simulator" is stupid.



It worked for Brokeback Mountain, not to mention Glee..

BubbaGump ShrimpCo
Blue Republic
Posted - 2011.07.07 19:04:00 - [110]
 

I applaud this kind of effort. It's a great idea. The production quality of the video is, as usual, fantastic, but the script is a bit too cheesy. We players may sometimes talk with that kind of enthusiasm, but when the wording is so unrealistically bland, it comes across as artificial and cheesy. It's a bit over-generalized. Better to make it more personal and let in a little more game-jargon. People who are apt to play EVE are going to be able to read between the lines and won't be put off by a bit of mystery.

To you guys who are whining about the game: shut up. No one cares to hear your endless game-related complaints in this thread. Our whining belongs elsewhere. Like everyone else, I've got plenty of issues with EVE and CCP, but I still play because, on balance, it's still a great game. You're here for the same reason. The community is the best (and sometimes the worst) feature of the game. Expanding the player base is good for everyone. New players drawn in by the depth and quality of the community are the kind we want and this type of campaign is a great way get them.

It's not about mining or blasters or ships or stations. It's not about ISK or Aurum. It's about players. It's Corporations, Alliances, Interaction, Teamwork, Griefing, Scamming, Sweet Sweet Tears, Betrayal and Trust. That's what makes EVE "real". Lets get some more of that going.

Valetta Vasquez
Posted - 2011.07.07 19:05:00 - [111]
 

I loved the trailer and the vast majority do to (the Likes/Dislikes on the vid).

As for the 'Eve is Real' thing, I love it too. Someone commented on that vid:
Quote:
No other MMO, or game, has made my heart race.
That couldn't be closer to the truth, for me anyway. Regardless of what people say here, we will always need new players, or else Eve will stagnate. This marketing approach seems like a good way to go about it.

Keep up the great work and doing what you're doing. People may throw a lot of hate your way on the forums, but they are a small fraction of the entire player base. Its just unfortunate that angry and displeased people make a lot more noise than happy and content ones.

You've got my sub until the end...

Khamelean
Posted - 2011.07.07 19:09:00 - [112]
 

The memories, experiences and emotions you get from a video game are just as real as from any other source. Eve is real. Spread the word!

Emilya Tatsuki
Posted - 2011.07.07 19:15:00 - [113]
 

Originally by: lisaaa
Does this mean that they will fix Gallente ?! :O

THE APOCALYPSE IS COMING!!


That's usually a bad sign if you are Gallente Cool

MissyDark
Posted - 2011.07.07 19:23:00 - [114]
 

It might have worked back in the days when players still loved you. But now you are SOE #2 and I doubt you will get any positive response.

Jonathan Ferguson
JC Ferguson and Son Ltd
Ferguson Alliance
Posted - 2011.07.07 19:23:00 - [115]
 

Originally by: Newbie Ned
If you care that much stop paying and Eve will be a better place.


Can't disagree with you there.

Zendoren
Aktaeon Industries
The Black Armada
Posted - 2011.07.07 19:24:00 - [116]
 

Edited by: Zendoren on 07/07/2011 19:25:28
Originally by: Lady Spank
I understand how marketing works and you are being fairly transparent here about exploiting your player base.

On a basic level, the idea of using player experiences to promote your game is a fine one. I can think of many personal anecdotes which could be used in such a campaign. There is of course the issue of your definition of a 'reward'.

Unless you can transfer Aurum back to ISK then these token amounts of Aurum rewarded to players is utterly useless for those of us who wish to have nothing to do with the MT store. I can live with it's existence in game, mainly since there isn't exactly a lot of choice, but up until this suggestion it has been something I can ignore.

Now you are trying to unethically force your players into using it. I doubt these player rewards are going to be enough to buy even a single item from the Nex store forcing us to either sit looking at a 'reward' we cannot access, or to top up the amounts with plex. I am quite sure I am not the only person who wishes not to do so.

This smacks of forcing the playerbase into using the NEX store when they would otherwise have no interest.

Reward us in ISK, limited edition ships or anything else. Just not Aurum.


You lost me at the underlined part.

If CCP wants to reward players with MT monies then don't participate if you don't want to support MT. Simple as that.

Personally I don't see any reason to demoralize the Devs any further than they already are. Just when they were hoping to be praised by the player base for months of hard work on thousands of lines of code, They got hit in the gut with the massage that MT is bad M'kay. Which was all managements fault for lack of messaging to the community.

For better or for worse, the Devs are the gate keepers of this game (not the owners IMHO) and I think they need a simple thank you right now.

As for CCP upper management, I think they need a swift kick in the balls!!!

Jonathan Ferguson
JC Ferguson and Son Ltd
Ferguson Alliance
Posted - 2011.07.07 19:28:00 - [117]
 

The bots are real.

The dev alts are real.

The bugs are real.

The lies are real.

The broken promises are real.

The contempt is real.

Edgar Loke
Posted - 2011.07.07 19:29:00 - [118]
 

What kinda jump was that? The interceptor runs in and acts as some kinda beacon so the fleet can short jump into range?

Just trying to understand the mechanics of that fight there. It all made sense up until everyone suddenly could warp up like that.

Kyoko Sakoda
Caldari
Veto.
Veto Corp
Posted - 2011.07.07 19:32:00 - [119]
 

Edited by: Kyoko Sakoda on 07/07/2011 19:35:24

Warning, film student rant about a video game trailer ahead: Razz

Great concept, but lacking in the force of execution. I'm sure the storyboard for this looked great, but the narrative did not come across forcefully enough to make the viewer care in the first 15-30 seconds. Referential, denotative concepts at the beginning of the trailer are too strong for the uninitiated (with EVE) to understand. It literally needs to be said "here's what we built, here's the stake," but that's glossed over.

You can laugh at me when my next video comes out in August because it certainly does not follow this principle, but an official trailer -- a tool for marketing -- absolutely needs to command attention.

Acting was overdone, but I can't fault the guy or even the person who directed him. This is the first time CCP has flirted with live actors, after all. One of the problems was that his emotional direction in telling the story was very disconnected with the visual storytelling, which was quite bland in the first 30 seconds. As such, it didn't feel like it got better aligned with the FiS bits until further into the video, even though it technically did align better during the battle. Rhythm of the crosscutting (technically montage) was perfect, but CCP has always been good at that.

If this is a story about the triangular player-character-event connection, the process by which those relationships were made was too direct. This is just a feeling I have. Obviously a capsuleer in lore cannot "feel [their] hands shaking" in battle, because they are their ship. That slight misdirection isn't what I'm talking about. It's more that the heart-thumping that occurs in PvP has to do with a sense of potential loss which wasn't communicated very well in the first place.

Good first step, but could use lots of refinement in the future. I loved the fact that this was apparently based on a real story (but then again it could be one of hundreds of similar Warp To stories). That should have been stated at the beginning of the video for more impact.

Callic Veratar
Posted - 2011.07.07 19:34:00 - [120]
 

Originally by: Edgar Loke
What kinda jump was that? The interceptor runs in and acts as some kinda beacon so the fleet can short jump into range?

Just trying to understand the mechanics of that fight there. It all made sense up until everyone suddenly could warp up like that.


You can warp to anyone in your fleet that's more than 150km away.


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